How did OREO start?

OREO was first manufactured in Feburary, 1912 and was originally sold in bulk tin cans for 30 US cents a pound. These tin cans were the first in their day to have glass tops to allow consumers to view the cookies.

The original OREO was an embossed cookie with a thin wreath-like design on the outer edge, with the OREO name appearing on the plain surface of the cookie.

The design that we see today was developed in 1916 and modified in 1952 to include the Nabisco Cookie Company's colophon.